Hello and thanks for visiting my blog posts. I’m a UX designer from New York, where I grew up. My background starts with my South-Korean family originally from Seoul, where I was born. I attended the University of NSW (Sydney, Australia) for a Bachelor of Design degree during the time when the internet was a fascinatingly new technology. I had started the design career in Australia right after that, learned to manage projects as I worked my way up. I’ve learned quite a lot in New Zealand as well, a place where I’ve started helping small-medium size companies realize their e-Commece goals. I am currently based in Barcelona Spain, working as a consultant for various international clients in projects (anything digital).

I’ve been designing since around 1995. I design websites, apps, user interfaces, illustrate, animate, merge sound, music, video, and interesting content. I’ve used design as a way to help clients sell products, make audiences laugh, cry, and sometimes open their eyes. The story-telling aspect is what excites me mostly. The past 10 years have carried me to direct & manage projects with wonderful teams of specialists as well as interesting clients. Whether it be to fill the role as design manager/project manager, producer or be the designer, I enjoy helping people realize their digital goals from the first kick-off meeting to the finished product.


I’ve worked for over 50 different clients/companies, small or large, specializing in client liaison, conceptualizing, art direction, project planning, trouble-shooting solutions to deliver a project on time & within budget. User centric-applications, User experience, web/mobile, short video presentations/animations, eCommerce are my specilty. Brand development, marketing & advertising have been constant as I’ve worked with agencies such as Singletons Ogilvy & Mather, Aquent, Grey Group. I’ve served 2 years with a mega-corporate giant General Electric as an IT manager & UX evangelist.


You can also find me on Twitter at @kevinG_lee, Instagram, LinkedIn or send me an email.